Collection presentation for Cesare Paciotti
Collection presentation
Customer Request
The Boutique of Cesare Paciotti, a well-known Italian designer, contacted us for the organization of the presentation of the new collection of shoes and accessories during Milan Fashion Week 2020.
Smart Eventi proposal
We have proposed an elegant and refined location, a historic Milanese building in Corso Venezia. The decorations and the refined details of the location highlighted the characteristics of the products. And the setting chosen by the client, minimal and original with false doors, beds, sofas and soft lighting, was the perfect result to characterize the location with the stylist's touch.
The models wore a flesh-colored leotard to highlight the colorful footwear and accessories.
We welcomed guests, mostly VIPs, with champagne flutes and refined finger foods.
Results
The customer was very satisfied with the organization of the presentation and in particular with the proposed location which, thanks to its refined details, managed to highlight the new collection presented.
Services:
Collection presentation
Aims:
scouting location
catering
